/ May 8, 2019 /

Sharkey Advertising Wins 2019 Muse Creative Award for the New Calibrant Logo Design

BY Sharkey / IN News & Events

NEW YORK, NY – Out of more than 2,000 submissions from 42 countries, Sharkey Advertising has won the Rose Gold recognition in the 2019 Muse Creative Awards competition. The winning work was created for Calibrant Digital.

“To be successful it is imperative that you not only know the organizations you work with, but more specifically, you have to know the actual people you work with and understand what their goals and motivations are. The team at Calibrant Digital, a sister company of Adrea Rubin Marketing, was amazing to collaborate with. Our different viewpoints make us stronger, smarter and more innovative in the creative branding process.” States Fran Sharkey, Principal and CEO of Sharkey Advertising.

The Muse Creative and Muse Design Awards are international competitions for creative and design professionals from all disciplines, who help push the evolution of their industry in a positive direction. “We recognize the breakthrough achievements of these true innovators, who live by the words, ‘make the world a better place for all’” said Kenjo Ong, CEO of both competitions. “They have earned this recognition.”

“The brand identity process isn’t just about design, it’s holistic. You have to really listen and truly understand your client, research, come up with a strategy, and then take that blank canvas and create.” Said Jessica Shishkoff, Art Director at Sharkey Advertising. “It’s an exciting time for a company, you get to see its personality evolve and come to life.”

Both the Muse Creative and Muse Design Awards are administered and judged by International Awards Associates (IAA), and stellar panels of internationally-recognized professionals from both fields. IAA oversees awards and recognition programs, assembles judging panels, and sets rigorous standards for both competitions.

Grand Jury Panel
This year’s Jury Panel includes 42 renowned, experienced, and brand-new Judges from 22 countries worldwide. Judges hail from leading companies in the creative and digital industry from all corners of the globe, and include professionals from such power brands as Grayling, DMG, McCann Worldgroup, Stewards of Wildlife, United Nations Children’s Fund, Hewlett Packard Enterprise, etc.

Participation of International Brands
Numerous entries from international brands and top agencies from around the world were received for this year’s award program. The amount of time and passion dedicated to producing such astonishing works is truly admirable. Entries submitted by agencies for companies and brands such as Netflix, FOX Networks Group Spain, Walt Disney, Disney Channel, Warner Brothers, Audi, Ford, Kia, Jaguar Land Rover, Mitsubishi, Toyota, Dell EMC and McLaren, Bank of America, Dell Technologies, Coca Cola, Carlsberg, Longines, AIA Singapore, Taiwan Tourism Bureau, Nu Skin, Valley Forge Tourism & Convention Board, Morris Animal Foundation, French American Chamber of Commerce are among some of the winners from this year’s award.

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