American Express Publishing
Content + Visual Development, Print Marketing
American Express Publishing Corporation produces authoritative lifestyle content. It offers a portfolio of magazines, Websites, international editions, custom publications, consumer and business-to-business events, affinity clubs, books, products, and services.
We were hired for the purpose of creating a print direct mail marketing campaign to attract new online subscribers for Travel & Leisure Family Club and Food & Wine Connoisseur Club. Good design, persuasive copy and stunning photography informs and influences decision-makers.
“Great design combines beautiful aesthetics and intuitive actions.”
Behind the Scenes
American Express Publishing had two divisions, Travel & Leisure Family Club and Food & Wine Connoisseur Club that needed some fresh outside eyes for their direct mail subscription marketing campaign.
Client: American Express Publishing, Inc.
2014 Summit Creative Bronze Award in Direct Mail for Food & Wine Connoisseur, Time, Inc.
2014 Communicator Silver Award in Direct Mail for Travel & Leisure, Time, Inc.