American Express Publishing

American Express Publishing Corporation produces authoritative lifestyle content. It offers a portfolio of magazines, Websites, international editions, custom publications, consumer and business-to-business events, affinity clubs, books, products, and services. 

We were hired for the purpose of creating a print direct mail marketing campaign to attract new online subscribers for Travel & Leisure Family Club and Food & Wine Connoisseur Club. Good design, persuasive copy and stunning photography informs and influences decision-makers.

“Great design combines beautiful aesthetics and intuitive actions.”

Behind the Scenes

American Express Publishing had two divisions, Travel & Leisure Family Club and Food & Wine Connoisseur Club that needed some fresh outside eyes for their direct mail subscription marketing campaign.

Client: American Express Publishing, Inc.

Awards:
2014 Summit Creative Bronze Award in Direct Mail for Food & Wine Connoisseur, Time, Inc.
2014 Communicator Silver Award in Direct Mail for Travel & Leisure, Time, Inc.